Readers of this blog have been appreciating my brother Mica’s videos for a long time, and have helped him win a number of video competitions in the past. Now, he is in a contest where the objective is to produce a promotional video for Molson Canadian. While I hope readers of this blog have less mediocre hops and barley beverages in their own fridges, voting for his video might help him win $5000, which he will spend on school.
In order to vote, you must be on Facebook (though that seems to include almost everyone under 30 now). You need to join a group called ‘Molson Canadian Nation.’ If you want an invitation, send me or Mica a message and we will send you one. Voting begins on September 1st, and members of the group can vote once per day.
More details will follow. This will be an excellent way to show your appreciation for Mica’s videos, as well as help reduce the size of his student loans for next year.
[Update: 5:40pm] It seems that only those in Canada can join this group. To those elsewhere: “Thank you for your help in previous campaigns. The advertising imperative in this case does not favour you.”
My first point of contact with all this was this comment.
That latest video is in the style of those that came before, though it seems a tad crude.
It seems only those in Canada can join this group.
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