On blog post timing


in Daily updates, Internet matters, Writing

My current system is to produce two posts a day (sometimes one on weekends or when I am very busy). The first post includes a photo, and is generally the more substantive of the two. One post comes out at a random time between 7:00am and 8:00am Ottawa time. The other, at a random time between 6:00pm and 7:00pm.

Given that almost all the posts are written in advance, these time conventions are arbitrary. Would readers prefer for them to come out at different times? For instance, the first could be released earlier in the morning, for the benefit of those who habitually rise long before me.

Time zones are also a consideration. During the past year, there have been 22,253 visitors from across Canada, 19,789 from the USA, 5,597 from the UK, 1,314 from India, 1,297 from Australia, 642 from Germany, and less than 500 from 165 other states. The times at which posts are released matter most to regular readers, who tend to be in England (GMT), the Toronto-Ottawa area (GMT-5), and the Vancouver area (GMT-8). That means posts come out in Vancouver between 4:00am and 5:00am, as well as between 3:00pm and 4:00pm. In London and Oxford, they come out between noon and 1:00pm, as well as between 11:00pm and midnight.

Also, is the semi-random system preferable to one where they come out at the exact same moment, or would the alternative be better?

{ 3 comments… read them below or add one }

R.K. February 26, 2009 at 8:06 pm

If it’s all the same to you, I would prefer to see the posts come out at exactly the same time every day.

That way, I will know immediately if you have decided to skip one, without needing to check back.

oleh February 27, 2009 at 8:06 am

As someone who has moved from being a weekly reader to a regular reader to a regular participant in the discussion, I simply thank you for your blog and I leave it to you to work out what is best for you. For me the current system works well.

(I also notice how the frequent postings make it more interesting for me. and must be an effort for you. The daily change on yours compares well with the other blogs I follow where a new blog entry appears on average every 4 days on the 4 other blogs I visit regularly including a group blog.

I also enjoy the photos as a special addition.

Milan February 28, 2009 at 8:34 pm

Another question for readers:

Which should be on top, the list of the fifteen most recent comments or the list of the ten most commented posts of the last month?

They are both in the left sidebar, separated with an AdSense block.

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